A data-driven corporate culture? The strategies and tools for successful implementation.
In our many years of working with companies from a wide range of industries, we have successfully accompanied a large number of projects in the areas of digital analytics, conversion rate optimisation, UX, reporting and data visualisation and supported many companies on their way to a data-driven organisational structure and culture.
Our clients benefit from our in-depth understanding of the strategic and operational as well as the technical and tool-specific challenges along the data-driven value chain. We have the appropriate methods, concepts and solutions to provide your company with competent and targeted support for analytics projects.
How do I anchor a data-based culture in my company? How do I make goals measurable? How do I generate valuable insights from data? How do I get my team to work in a data-based way? How do I deal with new data protection regulations? And what will analytics actually look like tomorrow?
We advise you and your stakeholders on all aspects of analytics, data-driven corporate management and organisational development:
Strategy
Development of a data and analytics strategy tailored to your strategic and operational goals.
Analytics infrastructure
Evaluation and selection of the right analytics infrastructure and tools as well as the correct implementation and integration of these in your operational setup.
Processes & Methods
Development of processes, methods and guidelines tailored to your organisation to establish standards, optimise data-based value creation and increase operational efficiency.
Data management
Management, structuring, modelling and visualisation of your data to ensure a solid and trustworthy basis for data and decision-making.
Measurement Framework
Specification of metrics and KPIs and the development of a measurement framework, for example to analyse your marketing activities and optimise your customer journey or to assess your overall company performance.
Trainings
Empowering and developing the skills of your stakeholders with the help of our wide range of training and development programmes.
Data culture
Establishment and expansion of a company-specific data culture
Sparring partners
at specialist and management level for informal and critical dialogue and cross-industry insights and solutions for data-related, operational or strategic topics.
Trends
Building up knowledge about industry-relevant, market-specific, legal or technological developments and trends so that you can position yourself and your company in line with the times.
