These customers already rely on our Google Analytics expertise...
zweipunkt is a Google Marketing Platform (GMP) partner with product certifications for Google Analytics (GA4), Google Tag Manager and Looker Studio. Our Google Analytics experts can draw on years of experience with complex implementations and analyses from projects and partnerships in a wide range of industries. Your company should also benefit from this: Generate countable added value for marketing, UX and conversions with Google Analytics.
With data from GA4, you learn to better understand your customers and prospects and their customer journey. Analyse your data and use data-based insights to optimise the user experience and better align your offering with your customers' needs. Our expertise in Google Analytics 4 enables us to use the latest features for in-depth analysis of user behaviour and to optimise your marketing strategies based on data.
Use your data to understand exactly which marketing activities support your goals, improve your conversion rate and justify your marketing spend based on data. Identify relevant audiences and target your digital marketing efforts to maximise your marketing spend and increase the likelihood that users will take a desired action, such as making a purchase or filling out a form. Campaign tracking with Google Analytics is crucial to precisely measure and optimise the performance of your online marketing campaigns.
Interesting for you: Cross-channel campaign reporting
We focus on customised configurations that optimally support your business goals. We place particular emphasis on the precise setup of your GA4 properties, in combination with advanced tagging solutions such as Google Tag Manager or Tealium iQ. We focus on aspects such as event tracking, custom dimensions and ensuring data quality and data protection .
Analysing website traffic is crucial for optimising marketing, user experience and conversions. Our Google Analytics agency offers you a comprehensive analysis that optimises your marketing, user experience and conversions in a targeted manner. We rely on explorative or hypothesis-driven analysis methods to gain well-founded insights. By combining data from Google Analytics 4 with our expertise as an agency, we can offer you customised solutions that will drive your business forward.
Our reports present your Google Analytics data in clear and informative Looker Studio dashboards. These dashboards are customised to your needs to give you an immediate overview of important key figures.
In addition, we integrate other data sources such as CRM, social media or the Campaign Manager to provide you with comprehensive insights. This holistic data analysis enables you to recognise correlations, identify trends and make well-founded decisions.
Our training courses offer a wide range of options that can be customised to suit individual needs and existing expertise - for both individuals and teams. We cover all facets of Google Analytics, from basic concepts to advanced techniques.
Practical examples and exercises ensure that the knowledge learnt is immediately put into practice. Even after the training is complete, we remain available for questions and support. Our goal is to ensure that your team can get the most out of Google Analytics and add value to your organisation.
Would you like to benefit from the experience of one of the leading web analytics agencies in Switzerland? Our experts will help you realise the full potential of Google Analytics. Our expertise in digital analytics enables companies to make data-driven decisions and helps increase ROI and revenue. Are you ready to take your digital marketing to the next level with us?
