Anyone who collects data must do so in accordance with applicable laws - this not only creates security, but also trust!

Do you know what data you collect about your customers? Have you informed your customers about the purpose of use? Have your customers given their consent? Do you have processes in place to promptly provide a customer with information about the data collected? Can you delete a customer's data at their request (and right)?

Take data protection seriously
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Create trust

If you act in compliance with data protection regulations, you minimise the risk of breaking the law. Much more important, however, is the trust you can gain from your customers if you collect and process data in compliance with the law and make this visible. In other words, the risk of reputational damage due to improper handling of data is high.

To ensure full compliance, various aspects need to be considered and, if necessary, tools and processes need to be adapted. We specialise in data that is collected and shared online. This often involves marketing purposes or the enrichment of existing master data (CRM). Other data (accounting, employee data, etc.) are not part of our analyses.

Our approach

Our analysis begins with an examination of your data sources (website, apps, campaigns, etc.). We then classify the collected data (personal data, sensitive data, etc.). We check with which third-party providers (Google, Meta, Tiktok, etc.) you share the data - consciously or unconsciously.

An example: Anyone who installs Facebook pixels on their website by default sends data from every web visitor to Facebook. Did you know that? Is that what you want?

There are now technological measures in place to ensure that data is only passed on with the appropriate consent and necessity. This means that data is only passed on if it is relevant for a defined and clearly communicated use case (data minimisation).

We are also happy to advise you on other aspects of data protection:

  • We check your Consent Manager (cookie banner) for functionality. If you do not yet use a Consent Manager, we will support you in using it correctly.
  • We check whether your customers are properly informed about data collection and use. The information is provided either via the Consent Manager or via the data privacy statement (DSE).
  • We support you in implementing processes for the prompt deletion or disclosure of data.
  • We examine the use of server-side tracking to ensure control over your data transfer.

It is often worth combining governance and compliance consulting with a tracking audit.

Your next steps

Consultancy

We will show you where there are gaps in your data protection efforts and what organisational and technical measures you can use to close these gaps.

Technology

We close the gaps for you by providing and configuring the appropriate technologies.

Processes

We establish internal processes to ensure long-term and sustainable data protection compliance.